Interview with Motorola CEO: fought in self-salvation smart phones continue to bet on Google

May 10 evening news, Motorola co-CEO and mobile devices division CEO Sanjay @ Jia Acer Travelmate 290 Battery said in an interview today, Motorola is from a functional mobile phone as the center shifted to make smart phones mainly present in domestic 7 introduced smart phones, also called for the Apple iPhone, “a single global product is completely inadequate.”

Sanjay @ Jia (Sanjay Jha), vice president with Motorola Mobile Devices Business Unit, vice president of software and products Christie @ Wyatt (Christy Wyatt), newly appointed senior vice president of Motorola Mobile Devices Business Unit President, Greater China Meng Today, science and technology in Beijing accepted an exclusive interview with Sina.

Smart phone is undoubtedly the central topic of this interview. Sanjay @ Jia said, “We promote smart phone made remarkable achievements, progress rapidly, and now has become the third largest smart phone provider, has launched in China, 7 smart phone, Europe, Latin America is also will be launched. “

According to market research firm IDC latest statistics, in the first quarter, Motorola’s share of global smartphone market from 3.4% to 4.2%, ranking fifth, the top side of Nokia, RIM (Blackberry), Apple and macro Delta Electronics (HTC), the market share of 39.3%, respectively, 19.4%, 16.1% and 4.8%.

Motorola – the mobile phone market has been the king, once market share decline, now being a tough self-salvation, which no doubt will come from the opportunity to have huge market potential for smart phones.

To continue betting on Google Android platform

In the field of smart phones, Motorola on Google’s Android platform high hopes, launched in the domestic i.e. platform based on the MT710, MT720, XT701, Milestone XT702, XT800, ME501, ME600 backflips and other products. These phones also have brought a good market response.

However, the recent news that Motorola introduced its own brand on Google phone quite dissatisfied with the acquisition of smart phone system developers in India Azingo, thus get rid of dependence on Google. Motorola side interview today that the message is not acknowledged.

“We respect the choice of Google, no matter what their actions, our own smart phones using the Android development achieved great success in the future will still be committed to the development of Android platform smart phone.” Christie said on Sina science and technology, ” We’ve been looking for their own talents and teams, but we have not announced any news of the acquisition Azingo. “

Christie’s statement still leaves a lot of speculation that the industry space, after Dell Inspiron 6000 Battery all, have their own mobile phone operating system has become a trend, even Samsung has developed the Bada system. Sanjay @ Jia had also said that with its own operating system on a cell phone makers is a very important thing.

A single product is completely inadequate

Filed smart phones, many people do not consciously think of Apple’s iPhone, touch screen and its application store (App Stores). Motorola in the mobile phone appearance, location and platforms have their own different concepts.

“We are now introduced in the market, a lot of products, but also a broad portfolio of products. If only one is a global product can not meet the multiple needs of our customers.” Sanjay @ Jia, while not directly stated, but it is easy to guessed, this is against Apple’s iPhone.

Although Apple’s iPhone has been updated since the launch of several generations of products, but regardless of their appearance or application mode, are almost the same. Motorola’s smart phones are not just straight sideslip, or even a “back flip” design.

Motorola would also like to break the localization of high-end smart phone market, only the “Law.” , “We have worked hard to make Android platform can be applied to the low-end user requirements and make mobile phones more and more intelligent through the Android platform in North America has two / three phones can use the Android platform has.” Christie said .

“If the world’s several billion users store only one type of application, this is unrealistic. Therefore, we believe that different forms should be providing services to consumers, so as to form a diverse ecosystem.” Christie also said.

Motorola’s so-called “different forms” is its introduction last September’s MOTO BLUR HP Pavilion ZV5000 Battery platform. “The platform is not to create a variety of applications, but to enhance the Internet experience.” It is understood, BLUR most prominent feature is the emphasis on social networking (SNS) function. BLUR has now integrated a number of components, including Facebook, Twitter, Gmail, MySpace, Yahoo, Picasa, etc., as long as the user Email account with SNS binding information from the SNS will be automatically pushed to your phone which, it is learned Net domestic happy, QQ, etc. have also been integrated come. Motorola hopes BLUR service enables mobile phone into a social network instead of PC terminal, “more and more like photos, music, enterprise applications, will apply to this platform.”

The most difficult period is over

“You could say now Motorola has come out of the most difficult period.” Sanjay @ Jia said, “In the past some time, we adjusted operating expenses, the reduced operating expenses as much as 1.9 billion U.S. dollars, this is a very big change. In addition, mobile phone business, we have the past, the main feature phones, smart phones switched to mainly while also providing hardware-based company turned to the systematic integration of hardware and software companies, the company converted to the Internet Application of expression-based company. “

Sanjay @ Jia’s lung power from the profitable results of operations. Motorola has just announced the 2010 first-quarter results, net profit of 69 million U.S. dollars, and finally into the black.

China is also an important part of Motorola’s self-salvation. It is reported that the U.S. is Motorola’s largest market, while China is the second largest market. Sanjay @ Jia said, “According to our forecasts, China’s mobile phone shipments in the 15% of smart phones, and the U.S. the proportion of smart phones reached 40% ~ 50%. China will have more and more people through the use of smart phone to access the Internet. For the future development of the smart phone market, we are very optimistic and encouraging. “

For the Chinese market, Sanjay @ Jia said that the launch of the MOTO BLUR platform and a variety of service, “and China is now more local companies, such as China Mobile and China, some of the website. We consider it necessary be very localized products, and to provide experience with their Sony VGP-BPL2 Battery local content and services are closely related. “

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